Kazakhstan: two new kitchen centres for LUBE
LUBE's success in new foreign markets continues with the opening of two new stores in Almaty and Astana
The LUBE GROUP just keeps on growing: its success in foreign markets has led to the opening of two new stores in Kazakhstan. The stores were opened in the cities of Almaty and Astana on November 17th and 18th respectively.
LUBE's International Chief Executive Eugenio Giulianelli was in attendance at both of the exciting opening ceremonies held at the Altair store and he gave a presentation to local professionals, many of them architects and designers.
The kitchen centres are a reflection of the LUBE image, both in terms of the way the stores are presented and in the range of LUBE products on offer. The Almaty store covers an area of 1000m2 and the Astana store an area of 2000m2, where a large selection of LUBE models can be found on display. Choose from the very latest Nilde model in lilac/white, Alessia in white/aubergine, Agnese in pickled white, Lucy in white/lilac, Georgia in white/dark brown, Fabiana in ash oak/white and Eva in white. Italian design, technology and quality in two stores that offer "made in Italy" products exclusively by LUBE.
In short, the opening represents another important step forward in the internationalisation strategy of the company from Italy's Marche region. Nonetheless, LUBE does not rest on its laurels, and other stores will be opening soon.
STORE LUBE Almaty
Opened: November 17th 2011
m2: over 1000
STORE LUBE Astana
Opened: November 18th 2011
m2: over 2000